Jake Kimber, Head of Talent, Product Madness, shares his top tips for finding that perfect hire:

Ignore the gut feeling

There’s a study that shows people make their minds up about others within five seconds. That’s it – a measly five seconds. The most important piece of advice when hiring is to turn off unconscious biases and go against your instant gut feeling. If you’re thinking, ‘I hired someone this age and it didn’t work out, so all people this age must be the same’, it becomes discriminatory and counterproductive. 

You can tell when hiring managers are switching off and they’ve already decided – this cannot be the case. You need to go in with an open mind and remain as subjective and balanced as possible. 

However, there are some instances where gut feeling is valuable – and that’s when you think outside the box during a hiring process. If you have an instinct that someone previously working in analytics could be an excellent data scientist, that’s a positive assumption. Good gut feelings can lead to diverse hires and provide the company with much-needed alternative perspectives. 

 

Culture ‘add’, not culture fit 

Companies talk about looking for candidates that will fit the culture but, really, they’re often talking about hiring people like them. We need to look beyond that.

The aim should be a ‘culture add’; you want to enhance and develop your culture, and it should certainly amount to more than a particular type of person. A company culture is made up of a myriad of factors, including shared values and attitudes. People with all sorts of backgrounds can share fundamental values and simultaneously provide unique insight due to their own experiences and backgrounds. 

I spend a lot of my time recruiting for roles overseas; each country is different and to view someone through the context of your own society can be extremely limiting. Instead, learn something about the candidate’s culture as it will provide context and prevent any close-mindedness. 

When interviewing multilingual candidates, it’s essential to be mindful that the language you interview them in may not be their mother tongue. They may not know the industry-specific lingo in all languages but this has no reflection on their skillset. 

You see in a lot of companies that people hire in their image and you can’t move forward like this. If your company is from one demographic, how can you expand your market? 

 

Don’t be overly prescriptive 

When hiring, people are often overly prescriptive about what they’re looking for. A manager will ask the recruitment team for a combination of factors that simply does not exist, such as an extremely precise skillset which is difficult to find – or non-existent. It is also much harder to attract people in a tiny pool, especially if your company is not well known. 

Never stay narrow with your desires – think about other people that can work in the role as skills are always transferable. People are open to taking on new challenges. 

Also, I always dissuade managers from requiring candidates to have a certain number of years’ experience. Someone might make the same achievements in one year as someone else makes in five; the right person may not apply for a role on this technicality alone. Keep your options open. 

 

Focusing on global talent

The secret to expanding a global company is to invest in local talent. Companies committed to setting down bases all round the world must add value to the area. The best decision a company can make is to discover young people and develop their careers. 

While university is a rite of passage for many young people, internship schemes can be highly valuable, not just for the young person but for a business. Companies that go in to schools and colleges, raise awareness of job opportunities, and then nurture talent will attract gifted and hardworking people who will remain committed to the company. 

 

Value and retain your staff 

It’s not just about recruiting; it’s also about retaining. You must ensure the incredible people who helped you succeed want to stay at the company.  

That’s what Product Madness does and it shows in our staff retention. We were a relatively small London-based company three years ago – now we’re in five countries, have over 500 staff members,  and a part of digital gaming giant Pixel United – it’s a sea change

Companies offer incredible benefits to attract and maintain talent and in this climate, it is crucial to do the same in order to retain yours. Many companies offer beer Fridays and ping pong tables – but it’s about more than that. You need to demonstrate you will go above and beyond to ensure your employees feel valued. Whether it’s enabling them to move and work abroad, providing them with top counselling services, or subsidising their gym memberships, wellbeing must be a priority.  

By having a people-first approach, companies can’t go wrong; recruitment will rocket, people will thrive in the positive environment and the business will succeed. Investing in your employees’ happiness is the best decision a company can make.